Are we in the Age of Soundbite Learning? Gerry Griffin, Skill Pill

Event Details

Are we in the Age of Soundbite Learning? Gerry Griffin, Skill Pill

Time: October 18, 2018 from 10am to 11am
Location: Online
Event Type: webinar
Organized By: Donald H Taylor
Latest Activity: Oct 18, 2018

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Event Description

Are we in the Age of Soundbite Learning?

Gerry Griffin, Founder, Skill Pill

Micro-learning has come of age and is increasingly becoming a preferred route for non-compliance
training, particularly soft skills.

The question we want to address in this webinar is whether micro-learning is intellectually rigorous, as compared with long-form learning [e-learning] or face to face training.

We want to explore the following:

  • The cultural context of Gen Y and Gen Z in the organisation
  • Lowering attention spans, outlined in Skill Pill’s Whitepaper
  • Different ways in which we are learning - how technology is taking on some of the ‘heavy-
    shifting’ in the learning pathway. Technology is no longer just a delivery mechanism, it is also
    a mechanism for recollecting important information.
  • The cultural trends that drive this age of short-form learning; Twitter, YouTube, Soundbite.
  • Creating learning pathways in a short-form, modular environment; with content now packed into micro-learning instances, do we need to revise our ways of measuring learning?
  • And finally, how can instructional designers maximise the attention span of the real-estate
    of short-form learning?

It is important to remember that we are not only in the age of short-form learning, but also in the age of disposable learning, in the sense that we don’t necessarily store information anymore; we can simply call it down, on demand, via technology.

Gerry Griffin is founder of Skill Pill, a digital learning agency that has proven expertise in the
production and distribution of micro-learning content, having deployed learning to 120
countries across the globe, serving more than 1 million learners in a range of languages.
Skill Pill has been recognised by various award granting bodies for its voluntary work with
Save the Children and has served clients such as Zurich Insurance, Coca Cola, BBC, Dell and
Amnesty International.

Gerry is a former director of the London Business School and author of six business books.
He is a frequent TV commentator on web developments and has lectured in the U.S.,
Europe, Asia, and Africa. Gerry is passionate about the impact technology can have on
workplace productivity.

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