• Mar 12, 2020 from 3:00pm to 4:00pm
  • Location: Online
  • Latest Activity: Aug 31, 2021

How to Write (Instruction) So People Can Learn

Patti Shank

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Writing for instruction differs from other kinds of writing because we must write to make it easier to learn, remember, and apply. But a lot of instructional content makes these outcomes harder! Content that overloads memory. Writing that makes it hard to find or understand needed information.

The good news is that research offers easy-to-apply instructional, writing, usability, and information design principles that show us how to write for clarity, comprehension, and use.

In this session, participants will apply research-driven and actionable tactics that help us:

  • Understand the attributes and limitations of memory 
  • Use memory attributes and limitations to write clearer and more comprehensible content
  • Analyze the readability of content 
  • Apply tactics that make content more readable

Patti Shank PhD is the author of Write and Organize for Deeper Learning, Practice and Feedback for Deeper Learning, and Manage Memory for Deeper Learning. She’s an internationally recognized instructional designer, researcher, and learning analyst who makes these tactics clear and actionable in her books and workshops.

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Making personalized, collaborative learning a reality 
Joel Hellermark, CEO & Founder, Sana Labs 
 
Collaboration and personalisation are two trends that dominate contemporary thinking about workplace learning. 
 
Collaborative learning involves synchronous, interactive live sessions with groups of learners, and is powered by social dynamics and community. 
 
Personalization focuses on self-paced instruction that responds to the unique needs of every learner, and is powered and scaled by AI. 
 
Is it possible to combine these two? According to Joel it is. In this session, he will explore what it means to combine these two approaches in entirely new ways—using social dynamics to increase engagement while responding to each learner’s needs to improve learning outcomes. Join us to explore the exciting possibilities of personalized, collaborative learning.
 
Registration link to come