Personalization through adaptive technologies

Event Details

Personalization through adaptive technologies

Time: February 12, 2015 from 10am to 11am
Location: Online
Event Type: webinar
Organized By: LSG
Latest Activity: Feb 12, 2015

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Event Description

Personalization through adaptive technologies

Dr Chris Littlewood, Head of Science, Filtered


Algorithms are now widely used online in order to extract insight from the rich data generated by website users. Their use has spread from search, to marketing & retargeting, and we believe we are on the cusp of their proliferation in online training.

But can the algorithms developed for selecting marketing content be applied usefully to online training? We've drawn on our experience of developing an algorithm to select training content in order to propose some principles for the application of algorithms to online training.

During this session, Chris will be discussing:

  • The use of algorithms to make online training more personalized
  • Perspective on its opportunities and pitfalls
  • How Filtered algorithm carefully selects the content most valuable to each user


Dr Chris Littlewood


Chris worked as a consultant at strategy boutique Mars & Co after completing degrees in physics and maths at Oxford and Cambridge, and conducting research in particle physics at CERN. He has ten years’ experience in strategy development and execution across numerous industries. Chris co-founded Filtered in 2009, with Managing Director Marc Zao-Sanders, and he leads on the science behind the product, particularly the filtering algorithm which powers the platform.


Comment Wall

Comment by Suhad Aljundi on February 12, 2015 at 11:46

Do you release any recording of this webinar?

I am really interested. I registered but did not attend as I did not get a reminder email from you. 

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